3i Acquire 24% (18 Jul 06)

The Character Group plc

("the Company" or "the Group")

Designers, developers and distributors of toys, games and gifts

3i acquire 24%

The Board of the Character Group announces that the Company has today received notice that 3i plc ("3i") has acquired 11,525,898 ordinary shares, representing approximately 24.1% of the current issued share capital in the Company (excluding the 1,000,000 ordinary shares in the Company held in treasury).

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